"Free" means different things to different review widgets. Some switch off after a few hundred views, some expire after a week, and some stop updating unless you pay. So here's exactly what RepU's free plan includes, what it doesn't, and what Pro adds, with no fine print.
Everything on this page has been confirmed with the RepU team, and is current as of 31 October 2026. If anything changes, we'll update this page first.
Quick answer: RepU's Google review widget is free forever, with no credit card. You get unlimited widgets on unlimited websites, no view limits, a floating widget and a carousel, and new reviews that appear automatically. Each widget displays your latest 30 reviews. The free widget shows a small "Powered by RepU" link. Pro adds lead capture, AI replies, review requests, and more, for AUD $19 a month per location.
Free vs Pro at a glance
| Free (Widget) | Pro | |
|---|---|---|
| Branding | "Powered by RepU" link | Can be removed |
| Lead capture, AI replies, and review requests | Not included | Included |
| Locations | No limit | No limit. Pro is charged per location |
| Price | Free forever, no credit card | AUD $19 a month per location, 30-day free trial |
| Reviews shown | Your latest 30 per widget | Your latest 30 per widget |
| Team access | No seat limit | No seat limit |
| Updates | Automatic | Automatic |
| Views | No limit | No limit |
| Widgets and websites | No limit | No limit |
What the free plan includes
Branding
Free widgets show a small "Powered by RepU" link. It can only be removed with a paid Pro subscription for that location. It stays on during a Pro trial.
Design
Choose a light or dark theme, and the widget uses your site's font, so it looks like part of your website. The floating widget sits in the left or right corner. The carousel can rotate automatically every 3, 6, 9, or 12 seconds, or you can turn auto-rotate off.
Locations
Connect your Google account and add every Google Business Profile you manage. There's no limit on locations. Each widget can show reviews from one location, or from all your locations together.
Rating filter
Choose which star ratings appear, from any mix of 1 to 5 stars. New widgets show 4 and 5-star reviews by default.
Reviews shown
Each widget displays your latest 30 reviews that match your rating filter. If a widget shows all your locations, the 30 are shared across them. RepU still imports all your reviews, so your rating and review count stay complete in your dashboard.
Team access
Invite as many team members as you like, as Admins, Editors, or Viewers. There's no seat limit on the free plan.
Updates
RepU checks Google for new reviews automatically, and your widget updates on its own. A new review can take a little while to appear. The same applies on Free and Pro.
Views
There's no view limit. Your widget stays on however much traffic your site gets.
Websites and domains
Create as many widgets as you need, and use them on as many websites as you like. If you want to stop a widget being copied to other sites, you can lock it to up to 50 domains. That's optional.
What Pro adds
Pro turns your reviews into a way to win and manage customers. It includes:
- AI replies to your reviews, in your voice
- Custom lead capture forms that appear after visitors read your reviews
- Email review requests, with tracking
- GA4 lead conversion tracking
- Instant lead alerts and a lead inbox
- Insights and Performance reports
- Removing the "Powered by RepU" link
- Shareable review Pages
Pro is AUD $19 a month per location, charged in Australian dollars wherever you are. You can try Pro free for 30 days on one location, and there's no lock-in contract.
Learn more about turning reviews into leads, replying to reviews, and getting more reviews.
Where the free widget works
RepU works on any website where you can add a line of code, including more than 100 website builders and AI tools. Some builders only allow custom code on paid plans, and a few tools, like Claude's shared artifacts, block outside scripts altogether.
Our step-by-step guides show where the code goes on each platform, and how to embed Google reviews, and where to put them covers the basics.
How the free plan compares
Most free widgets cap something. Elfsight's free plan allows 200 views a month, and Trustindex's free WordPress plugin shows 10 reviews and needs manual updates. See our comparison of free Google review widgets, the free Elfsight alternative, and the free Trustindex alternative for the details.
Frequently asked questions
Is RepU really free?
Yes. The Google review widget is free forever, with no credit card, no view limits, and no limit on widgets or websites. It shows a small "Powered by RepU" link.
How many reviews does the widget show?
Each widget displays your latest 30 reviews that match your rating filter. RepU still imports all your reviews into your dashboard.
Can I use RepU on more than one website?
Yes. There's no limit on widgets or websites. You can optionally lock a widget to up to 50 domains.
Can I remove "Powered by RepU"?
Yes, with a paid Pro subscription for that location. The link stays on during a Pro trial.
Can my team use RepU for free?
Yes. Invite as many team members as you like, as Admins, Editors, or Viewers.
How much is Pro outside Australia?
Pro is AUD $19 a month per location, charged in Australian dollars in every country. Your bank or card provider converts it to your currency.
Ready to show your Google reviews? Sign up free. No credit card, and no view limits.